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Leveraging Email Marketing to Maximise your BFCM Sales

Black Friday and Cyber Monday (BFCM) present massive opportunities for businesses to boost their revenue. It’s a critical moment for brands to finish Q4 strong, driving both sales and long-term cus...

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Is your brand BFCM ready?

For most ecommerce brands, the period between Black Friday and Christmas is the busiest, attributing the majority of the year’s revenue, but it’s also the most competitive with more and more brands...

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How to implement and amplify SMS marketing

SMS marketing has seen significant growth in the last couple of years, proving to be a very powerful engagement and revenue-driver. However, in saying this there are some factors to be aware of to ...

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Creating a Seamless Customer Experience Both Online and Offline

Instead of thinking about online and offline as two completely separate entities, the physical store should become an extension of the online experience. In fact, they work best when you leverage t...

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Top 5 Email Flows For Your Business

Creating email flows for your business is a crucial way in connecting directly with your customers and generating a real sense of communication that can add value to their shopping experience, enco...

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How is Klaviyo responding to iOS15 changes?

Klaviyo recently announced the release of three new features to help users navigate the post-iOS 15 landscape. These features specifically focus on the key areas of: audience segmentation, revenue ...

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