"Email has an ability many channels don’t: creating valuable, personal touches—at scale."
Email Marketing
Email Marketing That Connects, Converts and Retains
At 30Acres, we craft email strategies that go beyond just sending messages—we create meaningful connections with your customers. As a trusted Shopify Plus agency with expertise in email marketing, we leverage automated flows like abandoned cart reminders, winback campaigns, and welcome sequences to ensure your emails reach the right audience at the right time. Read about how we helped Happy Healthy You earn an additional $89,000 in only three months by implementing missing flows in their email marketing strategy—case study here.
Our tailored approach focuses on customer behaviour and lifecycle stages, using personalisation, data-driven insights, and advanced techniques like RFM analysis and segmentation to ensure every email adds value. Whether it’s a targeted promotion or a nurturing series, we craft strategies designed to drive engagement and boost conversions—without overwhelming your subscribers.
- David Newman
The process
1.
Brief: Share your goals and current challenges so we can align on objectives and tailor a strategy to meet your needs.
2.
Audit: Based on the brief, we continue by analysing your current email marketing performance and customer data to identify gaps and opportunities.
3.
Strategy: Using the insights gathered, we create a tailored roadmap and testing plan that aligns with your brand’s voice, audience behaviour, and business goals.
4.
Build: We design and develop high-impact email flows, from dynamic welcome sequences to re-engagement campaigns, ensuring they’re visually stunning and technically seamless.
5.
Test: Each flow and campaign is rigorously tested for deliverability, responsiveness, and performance to ensure optimal results.
6.
Optimise: After launch, we continually monitor performance, making data-driven adjustments to keep your campaigns fresh and effective, maximising ROI and driving incremental revenue.
What to expect
Boost Conversions
Automated email flows provide the right message at the right time, whether it's welcoming new subscribers, reminding customers about items left in their cart, or following up after a purchase. This timely and relevant communication guides users through the buyer's journey, increasing the likelihood of conversions and driving sales.
Strengthen Loyalty
Beyond selling, email marketing helps build meaningful connections with your audience. By delivering value-driven content—such as helpful tips, exclusive offers, or personalised recommendations—you create experiences that foster trust and keep customers coming back, turning one-time buyers into loyal advocates for your brand.
Maximise ROI
Email marketing consistently ranks as one of the most cost-effective channels in digital marketing. With tailored automations and smart segmentation, we help you get the most out of every campaign, ensuring each email drives meaningful results and contributes to a higher return on your investment.
Reduce Churn
Retaining customers is just as important as acquiring new ones. Winback flows, reactivation campaigns, and personalised re-engagement emails target inactive customers with messaging that addresses their needs and barriers, encouraging them to return and reducing churn over time.
Build Your Brand
Consistency is key to a strong brand identity. Our email marketing strategies ensure your messaging stays cohesive and on-brand across every touchpoint, helping you stay top of mind for your audience while reinforcing your credibility and professionalism.
This version provides more depth and connects each point to the practical benefits for the client, which adds persuasive value.
Meet our email stars
maris — email marketing specialist
Introducing Maris, the Klaviyo Email Marketing Specialist who turns inbox clutter into conversion gold. When she’s not crafting compelling campaigns, you’ll catch her pitching tents in the wilderness or cruising coastal roads with her squad. Oh, and homeschooling her little legends with love and chaos.
Likes: Camping, beaching, road trips, family time, crafting
Dislikes: Basil (it’s a leafy betrayal), worms (ick), wriggly bugs (nope, nope, nope)
nicky — head of client services & growth
Loves getting under the hood of your business and your brand, and into the mind and shoes of your customers. Digging around for interesting insights to ensure how and when you show up in their lives they’re pleased to see you.
Likes: Open fires, woodfired pizza, psychology, creativity, warm weather, Marmite (the English one), sleep
Dislikes: Seafood or chicken on pizza, socks that come off in your shoes, being cold
Frontier Pets | Recharge Subscription
Driving retention and reducing churn with a seamless subscription experience using Recharge.
Read more
Learn more about our other services
Analytics & GA4
Our Web Analytics and GA4 Consultation service empowers businesses with actionable insights through effective data collection and analysis. With Google Analytics 4 (GA4) setups, goal tracking, custom dashboards, and the use of third-party tools to collect heatmaps and user recording videos, we transform analytics data into understandable insights to help you make informed, data-driven decisions that support growth.
Audits & Consultation
At 30Acres, our Audits and Consultancy service provides a tailored review of your current setup, whether it’s SEO, UX/UI, paid media, or other key areas. We take a deep dive into your digital presence to uncover opportunities for improvement, offering actionable insights to enhance performance and drive growth. Think of it as a fresh perspective on what’s working, what’s not, and where we can make impactful changes to help you reach your business goals.
Automations
Identify and implement the technologies that allow you to save time and money.
Automate how you handle emails, reviews, loyalty schemes and customer service - let the tech grow revenue and administrate on your behalf.
Migrations
If you want to move beyond the limitations of your current platform, we can make the switch happen. At 30Acres, we specialise in seamless migrations to Shopify from platforms like Magento, BigCommerce, WooCommerce, Neto, and custom-built stores. Shopify’s user-friendly tools, integrated marketing features, scalability, and extensive app ecosystem allow businesses to innovate and grow faster. Whether you’re reducing developer reliance, expanding globally, or simplifying management, our expert team ensures a smooth transition so you can focus on what matters most—growing your business.
Shopify Custom Solutions
We build custom experiences for ambitious brands. Whether it’s D2C (Direct-to-Consumer), B2C (Business to Consumer) or even D2B2C (Direct-to-Business-to-Consumer), we have the expertise to create bold and innovative solutions.
Take your e-commerce site to the next level with advanced functionality and tailor-made features built specifically for your business. Our Shopify Custom Solutions team develops everything from unique integrations and data syncs to bespoke features that expand your store’s capabilities beyond out-of-the-box Shopify setups and functionality. Perfect for businesses looking to solve complex challenges, streamline workflows, and create standout user experiences.
Paid Media
Broaden your scope, promote special offers and focus your audience. Whether it's Google, Facebook, Pinterest, or TikTok, we have all the insider information that you need to make sure your campaigns pay dividends.
SEO
Increase your online discoverability when customers search through sites like Google, Yahoo and Bing. E-commerce success depends on people being able to find you and SEO insights can really help to inform your content and guide your marketing strategy.
CRO
We step into your users' shoes to understand many of the common mistakes and unseen barriers in your customer journey, to turn browsers into buyers.
AM & PM Management
Our Account and Project Managers ensure your projects are effectively planned, executed, and delivered with precision. Acting as your strategic advisors, they oversee every stage of the project lifecycle, keeping all stakeholders aligned, managing timelines, and proactively addressing challenges. Our team ensures that your projects stay on track, meet deadlines, and achieve desired outcomes, all while tailoring our practices to align with your specific needs, providing a seamless and stress-free experience from start to finish.
Brand Strategy
Your overarching marketing blueprint. Your digital execution. Your content, sales and branding strategies. Every single part of your digital marketing plan should be strategic.
We bring this all together and stay on-brand. We immerse in the brand’s story, the core needs of the business and we stick to the brief.
Digital Marketing
Digital marketing at 30Acres is about connecting your brand with the right audience through tailored strategies that increase visibility, engagement, and long-term growth. From email campaigns to content marketing, we deliver solutions that resonate with your customers and strengthen your brand’s presence across multiple channels.
UX/UI Design
Our UX/UI Design service is focused on creating intuitive and engaging digital experiences that resonate with your users. We dive deep into user research, crafting interfaces that are not only aesthetically pleasing but also functionally robust. By balancing creativity with usability, we design layouts, navigation, and interactions that are easy to understand and a joy to use. Our design process is iterative and user-centric, ensuring that the final product is aligned with your brand's vision while meeting the needs of your target audience, ultimately enhancing user satisfaction and driving business success.
Development
From front-end to back-end, our diverse team has a passionate breadth of digital expertise. And we’re also ready to jump back into a project if things need tweaking, or if you’d benefit from a little extra care, from custom theme building, to complex back-end integrations and data migrations.
Reach out.
We're into it.
Want to innovate and scale? Sounds like our kind of conversation. Tell us your goals and we’ll see how we can help.