Blog

Optimising Shopify Product Feeds for Advertising Platforms

In today’s competitive e-commerce landscape, integrating your Shopify store with advertising platforms like Google Merchant Center (GMC) and Facebook Catalogue is essential for maximising product v...

Mastering Paid Media Ad Copy: Leveraging AI for Dynamic Campaign Success

In the world of paid media advertising, crafting the perfect ad copy is a critical element for campaign success. With platforms like Google Ads and Meta embracing advanced machine learning (ML) and...

What Comes Next: Optimising Your Email Marketing Post-Holidays

The holiday season can feel like a whirlwind for DTC brands. Black Friday, Cyber Monday, and the festive shopping frenzy bring an influx of sales, but once the dust settles, what happens next? Your...

Becoming a B Corporation: 30Acres' Journey and What We've Learned

  At 30Acres, we believe that business can be a force for good. As an Australian e-commerce agency, we’re proud to share that we’ve submitted our application to become B Corporation certified. This...

Using Shopify Markets As Part Of Your International SEO Strategy

Shopify Markets is a great tool with an easy setup, but it has some limitations on the default setup. Merchants should consider hiring a Shopify expert agency to guide them with their international...

Top 8 Shopify Plus Tips to Maximise Your E-Commerce Success

At 30Acres we have come across a number of Shopify Plus users that aren't utilising all the advanced features and capabilities available on the platform. Maybe you’ve signed up to Plus when you lau...

The Future of E-Commerce: 11 Trends to Watch in 2025

As we speed into 2025, the e-commerce landscape continues to evolve at breakneck speed. At 30Acres, we’ve been keeping a close eye on the trends shaping the industry. From the dominance of TikTok-l...

Our Volunteer Day with Positive Change for Marine Life

An Inspiring Collaboration Yesterday, we had the privilege of teaming up with Positive Change for Marine Life (PCFML), a non-profit organisation dedicated to reimagining how communities interact w...

Less Space, More Impact: The Key Principles for Mobile UX

You know that feeling when you realise, “oh no, I left my phone behind”? It’s almost like you’re missing an essential part of yourself, though most of us wouldn’t like to admit it. Within minutes, ...

Leveraging Email Marketing to Maximise your BFCM Sales

Black Friday and Cyber Monday (BFCM) present massive opportunities for businesses to boost their revenue. It’s a critical moment for brands to finish Q4 strong, driving both sales and long-term cus...