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Founded in 2013 by Pip Vassett, IN BED is driven by the creative space; the type of home or studio that is filled with character and depth. They have a retail space in Paddington, Sydney as well as an online store. IN BED’s products are home focussed,  textured and high quality - ranging from bed linens and sleepwear to kitchen and bathroom textiles. Their style is minimal, timeless and utilitarian.

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