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Casa Della Casa

A seamless migration from WooCommerce to Shopify built for both B2B and D2C audiences.

Our services

The client

Casa Della Casa is a supplier of premium tiles, stone, porcelain panels, and architectural surfaces that bring European craftsmanship to Australian design. Working across both large-scale residential and commercial projects, the brand sits at the intersection of European elegance and Australian collaboration. They partner closely with architects, designers, builders, and homeowners to enhance each space’s beauty and functionality, ensuring every project is distinguished, timeless, and effortlessly sophisticated. At the heart of the brand is a commitment to relationships built on trust, integrity, and communication. Supported by a global network of suppliers, Casa Della Casa combines exceptional quality, reliable supply, and curated design expertise to deliver enduring results. With over 50 years of combined industry experience, their team continues to shape spaces that stand the test of time, a reflection of their artistry, technical knowledge, and dedication to service.

The brief

Casa Della Casa engaged us to migrate their existing WooCommerce website to Shopify while ensuring all data was seamlessly integrated with Prospect CRM. The goal was to create a platform that serves both B2B and D2C audiences, enabling trade professionals to submit enquiries and manage projects, while offering homeowners and renovators an intuitive way to purchase online. The new site needed to showcase the brand’s extensive product catalogue, include a square metre calculator for product pages, and maintain a level of sophistication that reflects the Casa Della Casa brand experience.

How we helped

We led a complete redesign and platform migration from WooCommerce to Shopify, transforming Casa Della Casa’s digital experience into a polished, intuitive, and conversion-focused Shopify website.

  • Introduced a new mega navigation that makes the full catalogue instantly discoverable and tailored to architects, designers, and homeowners alike.
  • Elevated the brand’s project portfolio with dedicated project pages and downloadable specification resources for professionals.
  • Integrated enquiry and project creation tools through the Swish app to streamline B2B workflows.
  • Added a square metre calculator to help users determine product quantities effortlessly.
  • Enhanced product pages with key feature highlights, improved filtering, and an elegant visual layout that brings the brand’s materials to life.
  • Managed a complex data migration, ensuring all B2B data synced to Prospect CRM and D2C customer data flowed seamlessly into Klaviyo for future marketing automation as part of a broader multi-channel growth strategy.

The result

The new Casa Della Casa website has just launched (Dec 2025), delivering a significantly improved user experience that balances form and function. The site now speaks clearly to both homeowners and trade professionals, aligning design and utility under one cohesive brand expression.

Their premium materials and craftsmanship are now showcased with the elegance they deserve, positioning Casa Della Casa for scalable growth across both their B2B and D2C markets.